Serving (Up) Science: Tools, Trust and Twitter

Monday, December 07, 2020 | 4:00pm - 5:00pm

Virtual - Webinar and YouTube links below

Social media and online communication are changing science—including how research is shared and how professional reputations are developed. With gender, race, and power dynamics all actively intersecting in these public and quasi-public settings, this moderated panel discussion explores the biases and filters built into “older” communication vehicles and “newer” ones. What are the tradeoffs between continuous attention-grabbing techniques that instantly create legions of followers with the more traditional work of building scientific consensus through peer-reviewed publishing in print journals?

Our panel of social media super users share their insights, addressing how, why and by whom these new communications tools are being shaped. The panel will also probe how changes in access to a broader online audience impacts the in-person world—both intended and unintended—and invites viewers to consider the opportunities and challenges for the PMB community as it enters its fourth decade.

Cat Adams, Postdoctoral Fellow (Glass Lab), UC Berkeley, Founder of the Unconscious Bias Project (@ScienceIsMetal)
Arash Komeili, Professor, Plant & Microbial Biology, UC Berkeley (@micromagnets)
J. Cameron Thrash, Assistant Professor, Department of Biological Sciences, University of Southern California (@jcamthrash)
Karine A. Gibbs, (Moderator) Associate Professor, Plant & Microbial Biology, UC Berkeley (@KarineGibbsPhD)

You can follow the Rausser College of Natural Resources @NatureAtCal, and the Department of Plant & Microbial Biology @PMB_Berkeley.

To view this talk, click here for the webinar or below for the live YouTube link on Monday, December 7 at 4:00PM. We will be taking live questions on the webinar Q&A feature, and the YouTube comments section.