UC Berkeley and the Rausser College of Natural Resources are more reliant than ever on philanthropy, competitive grants, and other outside funding to support programs, research, graduate fellowships, faculty positions, and facilities. We also need to continue to attract the world’s best students, faculty, and researchers.
That means our public face matters — our external communications must live up to the world-class, cutting-edge teaching and research we execute here.
The tools on this website are meant to help Rausser College present a clean, consistent face for our respective units or groups, based on our branding system. Our brand stems from the UC Berkeley Branding Initiative, which has a robust and growing set of resources available to everyone on campus. Check the campus branding site for tutorials, information on the Berkeley brand platform, typography, visual elements, websites and more.
As a supplement to the campus branding site, this website is meant to offer additional resources for the Rausser College community, with guidelines on College-specific branding and resources. If you don’t find the answer to your question, contact us.